Also known as: didioninc.com
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From: melissa.cusumano@asymmetric.pro
Subject: Re: Gravity Perks & Add-on Hello! Are you looking for a full redesign or just updating the content and arrangement of the tiles? I'm checking with Isahaque on timing. On Mon, Feb 9, 2026 at 10:10 AM Diana Henry <dhenry@didioninc.com> wrote: > Hi Melissa! > > I thought I would have...
From: dhenry@didioninc.com
Subject: Re: Gravity Perks & Add-on Hi Melissa! I thought I would have some time to devout to this but I do not. Are you able to propose a redesign of this page, utilizing the new form (for all sponsorship opportunities), cost, and when your team can have it done? Partnership Opportunities -...
From: melissa.cusumano@asymmetric.pro
Subject: Meta Turn Off Comments Request Hello Diana, Circling back to the request to turn off comments in Meta. Our findings: The "Turn off comments" or "Comment controls" feature isn't available to all businesses yet and often requires using native moderation (keyword filters, profanity f...
From: isahaque@asymmetric.pro
Subject: Re: Website - Page Formatting Hello there! I've fixed this issue. Let me know if you need any more help. Isahaque On Fri, Feb 6, 2026 at 11:01 PM Melissa Cusumano < melissa.cusumano@asymmetric.pro> wrote: > Hello! Aside from this email, I've sent a Slack note to Isahaque to see...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Website - Page Formatting Hello! Aside from this email, I've sent a Slack note to Isahaque to see his availability. I will keep you posted. Isahaque, if you see this first, can you help? Melissa On Fri, Feb 6, 2026 at 10:43 AM Diana Henry <dhenry@didioninc.com> wrote: > Hi t...
From: dhenry@didioninc.com
Subject: Website - Page Formatting This e-mail and any attachments may contain privileged or confidential information. This e-mail is intended solely for the use of the individual or entity to which it is addressed. If you are not the intended recipient of this e-mail, you are hereby notified that ...
From: melissa.cusumano@asymmetric.pro
Subject: Didion Website Diana, We are going to do some cleaning up and maintenance on the site -- *Melissa Cusumano* *Director of Operations - Asymmetric Marketing* C: 269.369.2064 asymmetric.pro
Monthly Perf Tracking - Didion Milling --- Overall --- Campaign | Month | Impressions | Clicks | Cost | CPC | Conv. Rate | Cost/Conv | Conversions Total: Campaigns | Jan--2025 | 85,311 | 2,811 | 404.03 | 0.14 | 0.00% | 0 | 0 Feb--2025 | 69,968 | 2,822 | 403.27 | 0.14 | 0.00% | 0 | 0 Mar--2025 | 46,...
Didion Google Ads Optimization Checklist 2026-02-03 --- Feb-03-2026 --- Task 1. Keyword Search Review | Every 72 Hours | Weekly | Monthly | 90 Days | Optimisation Notes Search Term Audit (add extra negative KWs) - add extra negative KWs to stop unrelated searches | FALSE | TRUE | FALSE | FALSE | Th...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod I had not. But here you go! I agree it will be nice. Melissa On Mon, Feb 2, 2026 at 3:11 PM Diana Henry <dhenry@didioninc.com> wrote: > I think I forgot to reply to this email as I jumped right in using it! > > Thank you!! > > Unless I missed it, are you able to se...
From: dhenry@didioninc.com
Subject: Re: Logo mod I think I forgot to reply to this email as I jumped right in using it! Thank you!! Unless I missed it, are you able to send over a version of the white logo with gold sun and gold tagline? I can see using that on colored backgrounds so that tagline pops! 🙂 Appreciate...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod Thank you for the nudge! For some reason I did not see your email from Wednesday about the CEO needs. Just saw it in this thread. Here are the logos! On Fri, Jan 30, 2026 at 3:12 PM Diana Henry <dhenry@didioninc.com> wrote: > TGIF! > > Hope you are having a nice wr...
From: dhenry@didioninc.com
Subject: Re: Logo mod TGIF! Hope you are having a nice wrap to the week! Thought I would check in on an eta for the logos. Appreciate it! Diana ________________________________ From: Diana Henry <dhenry@didioninc.com> Sent: Wednesday, January 28, 2026 3:55 PM To: Melissa Cusumano <mel...
From: dhenry@didioninc.com
Subject: Re: Logo mod Hi! I just had a request for the new logo ... specifically white with the gold and I said let me check it! The CEO's executive assistance is ordering a few bottles for him. 🙂 Please let me know when you think you could have the logos over to me so I can give her an e...
From: dhenry@didioninc.com
Subject: Re: Logo mod That sounds great! Thank you so much! ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: Wednesday, January 28, 2026 1:19 PM To: Diana Henry <dhenry@didioninc.com> Subject: Re: Logo mod CAUTION: This email originated fr...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod Regarding the logo variations you need: Approved logo we discussed this morning: 1. with gold tag 2. with blue tag 3. reversed (white) 4. black 5. white didion and tag with gold sun Formats: ai, eps, png - this covers print and digital usage needs, but let me know if y...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Gravity Perks & Add-on Hello! Follow up answers from team: Updated forms to send to your email address The payment method is connected correctly. We do not have a CC to use to test more then we've done, even if in Sandbox. Regarding the consumer facing website page, please wri...
From: melissa.cusumano@asymmetric.pro
Subject: Email List Hello! any chance you can add myself and Michal to the email lists? We'd love to see how they come across and learn from it. M -- *Melissa Cusumano* *Director of Operations - Asymmetric Marketing* C: 269.369.2064 asymmetric.pro
From: melissa.cusumano@asymmetric.pro
Subject: Re: LinkedIn - Prospect Email #1: photo adjustment This has been updated! On Tue, Jan 27, 2026 at 12:25 PM Melissa Cusumano < melissa.cusumano@asymmetric.pro> wrote: > Nice. How we all missed this is amazing. I have sent this request. > > On Tue, Jan 27, 2026 at 12:16 PM Diana Hen...
From: melissa.cusumano@asymmetric.pro
Subject: Re: LinkedIn - Prospect Email #1: photo adjustment Nice. How we all missed this is amazing. I have sent this request. On Tue, Jan 27, 2026 at 12:16 PM Diana Henry <dhenry@didioninc.com> wrote: > Hi Melissa, > > I was about to send out prospect email #1 and see that the image on the...
From: dhenry@didioninc.com
From: dhenry@didioninc.com
Subject: Re: Gravity Perks & Add-on Hi! All but the credit card information! ________________________________ From: Isahaque Mahmud <isahaque@asymmetric.pro> Sent: Monday, January 26, 2026 3:31 PM To: Diana Henry <dhenry@didioninc.com> Cc: Melissa Cusumano <melissa.cusumano@asymmetric.pro...
From: isahaque@asymmetric.pro
Subject: Re: Gravity Perks & Add-on Hi Diana, Which form fields’ data do you want to see in the spreadsheets? On Fri, Jan 23, 2026 at 5:29 PM Diana Henry <dhenry@didioninc.com> wrote: > Oh and yes to Zap, if you can! > > We will also need to redo the main sponsor page to remove the purch...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod I was focused on the end of the d lining up with the "n" Here is a variation with a slightly smaller tag to fit between the "dion". Personally, I was okay with the original with the tag leading of the second d and ending where it originally did. But this version looks goo...
From: dhenry@didioninc.com
Subject: Re: Logo mod Thank you! You're the designer ... I do wonder about your thoughts on the period lining up with the 'n' above - so they stack? [cid:b920707b-32e7-4180-b598-d923aea3e4d5] ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: Mond...
From: dhenry@didioninc.com
Subject: Re: Gravity Perks & Add-on Oh and yes to Zap, if you can! We will also need to redo the main sponsor page to remove the purchase buttons (and auction items) and overall layout + buttons with the new, all in one form! Let me know if you have thoughts/capacity for that! Best, Diana...
From: dhenry@didioninc.com
Subject: Re: Gravity Perks & Add-on Fantastic!! Comments in red! 1. Column 1 vs Column 2 (Cost / Value) Showing the price in Column 1 is not required. I added it only so users can easily get an idea of the cost when selecting from the dropdown. The price/value must be set in Column 2, as ...
From: isahaque@asymmetric.pro
Subject: Re: Gravity Perks & Add-on Hi Diana, 1. *Column 1 vs Column 2 (Cost / Value)* Showing the price in *Column 1 is not required*. I added it only so users can easily get an idea of the cost when selecting from the dropdown. The *price/value must be set in Column 2*, as...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod Okay. Sure. We'll work on this and get the adjustment to you Monday. On Fri, Jan 23, 2026 at 2:49 PM Diana Henry <dhenry@didioninc.com> wrote: > I guess it's hard to know what looks good/right until you see it visually > ------------------------------ > *From:* Melissa...
From: dhenry@didioninc.com
Subject: Fw: We've detected an error on Didion (Live) (Jan 28, 2026, 6:44 PM, UTC) This e-mail and any attachments may contain privileged or confidential information. This e-mail is intended solely for the use of the individual or entity to which it is addressed. If you are not the intended recipie...
Didion Meeting Notes Didion Marketing Meeting Notes Didion OKRs Didion Impact Doc Jan 28, 2026 Attendees: Diana, Melissa Fathom: https://fathom.video/share/um9hNQk-Py8poctsMarpX5qk8KLqnR1n Next Steps Form creation for Golf sponsorship - follow up with Isahaque Logo revision - provide full ...
From: melissa.cusumano@asymmetric.pro
## Meeting Purpose [Review marketing projects, including logo updates, golf form status, and a new ad.](https://fathom.video/share/um9hNQk-Py8poctsMarpX5qk8KLqnR1n?tab=summary×tamp=223.0) ## Key Takeaways - [**Logo Finalized:** The "We feed and fuel the world" tagline is approved without a...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod You can also see that MILLING is lightweight vs tag being bold italic. I guess I need to understand what we are trying to achieve. Do you want to stepback and review all the logos together and see what makes most sense? I personally like the difference of the tag bei...
From: dhenry@didioninc.com
Subject: Re: Logo mod And as far as application... here's a current business card design that has milling logo on it and corp logo (on back), for comparison. In person, they are both legible.... According to my research, fonts should be no less than 8 pt... so that's why I was asking about fo...
From: dhenry@didioninc.com
Subject: Re: Logo mod I was just looking at the milling logo and see that it's stacked differently than the tagline (and all caps). Curious your thoughts tagline vs business in this context? ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: We...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod The original "Together, we make a difference" is 6 pt. The most recent "We feed and fuel the world" I sent is 6.56 The size of the logo art is 1.88 x .9784 With the tag being bold, I believe this is very legible and as I asked, how has it looked in the past? Were you hap...
From: dhenry@didioninc.com
Subject: Re: Logo mod Morning! Can you tell me what size font the tagline is? Thanks! Diana ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: Tuesday, January 27, 2026 11:13 AM To: Diana Henry <dhenry@didioninc.com> Subject: Re: Logo mod ...
Subject: LinkedIn - Prospect Email #1: photo adjustment This e-mail and any attachments may contain privileged or confidential information. This e-mail is intended solely for the use of the individual or entity to which it is addressed. If you are not the intended recipient of this e-mail, you are ...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Featured Image - masa arepa landing page Featured image added! Let me know if it works for you. Isahaque said it may take some time for it to display, as when I tested it wasn't working. But at least it isn't the quote anymore. On Tue, Jan 27, 2026 at 11:13 AM Diana Henry <dhenry@...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod The most recent font option is still slightly larger than the original tag that was on the logo. Were you okay with that? On Tue, Jan 27, 2026 at 3:05 AM Diana Henry <dhenry@didioninc.com> wrote: > Me again! > An example of how small the font is in application is on bu...
From: dhenry@didioninc.com
Subject: Re: Featured Image - masa arepa landing page It is the image that appears when you utilize the link, for example, on social media [cid:9d5bcfa4-9616-4caf-bd6b-6ab7bae876d9] ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: Tuesday, Januar...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Featured Image - masa arepa landing page Hello! I am not sure what you mean by "not set yet"? On Tue, Jan 27, 2026 at 11:03 AM Diana Henry <dhenry@didioninc.com> wrote: > Morning! > > I just noticed the featured image is not set yet on the masa/arepa page. > > Mind updating t...
From: dhenry@didioninc.com
Subject: Featured Image - masa arepa landing page This e-mail and any attachments may contain privileged or confidential information. This e-mail is intended solely for the use of the individual or entity to which it is addressed. If you are not the intended recipient of this e-mail, you are hereby...
From: dhenry@didioninc.com
Subject: Re: Logo mod Me again! An example of how small the font is in application is on business cards, where the logo is likely about 1.5 inches wide. What would that look like/font size be? ________________________________ From: Diana Henry <dhenry@didioninc.com> Sent: Monday, January 2...
From: dhenry@didioninc.com
Subject: Re: Logo mod Oh ok... definitely don't want to go to a smaller font. Is that what you did? Goal is to have the largest font that is aesthetically ok! 🙂 ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: Monday, January 26, 2026 12:40 PM ...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod Please review the attached ones sent last week. If approved I will send you the eps files as well. Thank you. On Fri, Jan 23, 2026 at 2:58 PM Melissa Cusumano < melissa.cusumano@asymmetric.pro> wrote: > Okay. Sure. We'll work on this and get the adjustment to you Mo...
From: dhenry@didioninc.com
Subject: Re: Logo mod I guess it's hard to know what looks good/right until you see it visually ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: Friday, January 23, 2026 2:31 PM To: Diana Henry <dhenry@didioninc.com> Subject: Re: Logo mod CAU...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod Question is, do you want it larger, or splitting hairs? On Fri, Jan 23, 2026 at 2:24 PM Diana Henry <dhenry@didioninc.com> wrote: > Fair! > ------------------------------ > *From:* Melissa Cusumano <melissa.cusumano@asymmetric.pro> > *Sent:* Friday, January 23, 2026 1...
From: dhenry@didioninc.com
Subject: Re: Logo mod Fair! ________________________________ From: Melissa Cusumano <melissa.cusumano@asymmetric.pro> Sent: Friday, January 23, 2026 1:50 PM To: Diana Henry <dhenry@didioninc.com> Subject: Re: Logo mod [Screenshot 2026-01-23 at 1.49.32 PM.png] CAUTION: This email originat...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod [image: Screenshot 2026-01-23 at 1.49.32 PM.png] Do you still want it larger? On Fri, Jan 23, 2026 at 1:47 PM Melissa Cusumano < melissa.cusumano@asymmetric.pro> wrote: > Actually it is only longer. Literally typed the original over the OG words > and then typed in th...
From: melissa.cusumano@asymmetric.pro
Subject: Re: Logo mod Actually it is only longer. Literally typed the original over the OG words and then typed in the new. But I can. On Fri, Jan 23, 2026 at 1:04 PM Diana Henry <dhenry@didioninc.com> wrote: > Thank you for the quick turn! > > Can you please make the slogan larger? The O...